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The Origin Story Behind LeBron's Billion Dollar Relationship With Nike
The Origin Story Behind LeBron's Billion Dollar Relationship With Nike

LeBron James Announces That His First Nikes Are Finally Being Retroed -  Sneaker Freaker
LeBron James Announces That His First Nikes Are Finally Being Retroed - Sneaker Freaker

Nike Air Zoom Generation White Black Debut DV7219-100 Pair | Sole Collector
Nike Air Zoom Generation White Black Debut DV7219-100 Pair | Sole Collector

LeBron James's Favorite Nike Sneakers Are Back for the First Time Ever | GQ
LeBron James's Favorite Nike Sneakers Are Back for the First Time Ever | GQ

Nike signs LeBron to record-breaking lifetime contract
Nike signs LeBron to record-breaking lifetime contract

Cleveland Cavaliers' LeBron James warms-up in his new basketball shoes  before making his NBA debut against he Sacramento Kings in Sacramento,  California October 29, 2003. The 18-year-old 6-foot-8 James, first pick in
Cleveland Cavaliers' LeBron James warms-up in his new basketball shoes before making his NBA debut against he Sacramento Kings in Sacramento, California October 29, 2003. The 18-year-old 6-foot-8 James, first pick in

LeBron James May Never Make a Billion Dollars From His Nike Deal | Complex
LeBron James May Never Make a Billion Dollars From His Nike Deal | Complex

LeBron James, Nike Agree on Lifetime Contract: Details, Comments, Reaction  | News, Scores, Highlights, Stats, and Rumors | Bleacher Report
LeBron James, Nike Agree on Lifetime Contract: Details, Comments, Reaction | News, Scores, Highlights, Stats, and Rumors | Bleacher Report

LeBron James Scores On $725 Million SpringHill Deal With Nike, RedBird And  Fenway Sports Group
LeBron James Scores On $725 Million SpringHill Deal With Nike, RedBird And Fenway Sports Group

LeBron James Is NBA's Top Shoe Salesman With $340 Million For Nike
LeBron James Is NBA's Top Shoe Salesman With $340 Million For Nike

On this day in 2003: LeBron James inked the richest rookie shoe deal
On this day in 2003: LeBron James inked the richest rookie shoe deal

Does LeBron's Nike Deal Make Him The Next 'Air Jordan?' | Only A Game
Does LeBron's Nike Deal Make Him The Next 'Air Jordan?' | Only A Game

LeBron James Nike: King Jame's Lifetime Deal is Bonkers
LeBron James Nike: King Jame's Lifetime Deal is Bonkers

The Road To Riches: How LeBron James Changed The Sneaker Game Forever |  BashaBearsBasketball.com
The Road To Riches: How LeBron James Changed The Sneaker Game Forever | BashaBearsBasketball.com

LeBron James signs lifetime deal with Nike
LeBron James signs lifetime deal with Nike

Fifteen years ago, Reebok and Adidas wanted him bad — so how exactly did LeBron  James end up with Nike?
Fifteen years ago, Reebok and Adidas wanted him bad — so how exactly did LeBron James end up with Nike?

When LeBron James chose Nike in 2003, he gave up $28 million — it could end  up making him $1 billion - MarketWatch
When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch

The History of LeBron James Basketball Shoes | Finish Line
The History of LeBron James Basketball Shoes | Finish Line

LeBron James Signs Lifetime Deal With Nike - FloHoops
LeBron James Signs Lifetime Deal With Nike - FloHoops

Why LeBron James retro-ing his first signature shoe is a surprisingly  emotional thing | Mashable
Why LeBron James retro-ing his first signature shoe is a surprisingly emotional thing | Mashable

LeBron James' rookie Nike sneaker deal at par with late Kobe Bryant and  Michael Jordan | Basketball News
LeBron James' rookie Nike sneaker deal at par with late Kobe Bryant and Michael Jordan | Basketball News

LeBron James Business Partner: Nike Deal Over $1 Billion
LeBron James Business Partner: Nike Deal Over $1 Billion

The History of the LeBron James & Nike Partnership | Shoe Palace Blog
The History of the LeBron James & Nike Partnership | Shoe Palace Blog

Nike snaps up LeBron James' son Bronny, 18, to a lucrative NIL endorsement  deal | Daily Mail Online
Nike snaps up LeBron James' son Bronny, 18, to a lucrative NIL endorsement deal | Daily Mail Online